Sorry, this workshop has reached capacity and registration is no longer available.

Featured Panelists

picture of Richard Boland Richard Boland Case Western Reserve University

picture of Rachel Bui Rachel Bui muru-D

picture of Steve Callandar Steve Callandar Stanford University

picture of Fred Collopy Fred Collopy Case Western Reserve University

picture of Mark Leung Mark Leung University of Toronto

picture of Christos Pitelis Christos Pitelis Brunel University

picture of Maureen Thurston Maureen Thurston Deloitte Touche Tohmatsu - Australia

picture of Roberto Verganti Roberto Verganti Polytechnic University of Milan

Extension 4: Sydney, Australia
December 2, 2014



Preliminary Schedule:


picture of Marco Berti Marco Berti University of Technology Sydney

picture of Kees Dorst Kees Dorst University of Technology, Sydney

picture of Roy Green Roy Green University of Technology Sydney

picture of Ace Simpson Ace Simpson University of Technology, Sydney

picture of Mary-Anne Williams Mary-Anne Williams University of Technology, Sydney


In the wake of the global financial crisis, the world is experiencing slower economic growth, the imposition of fiscal austerity in many countries, intensified international competition and value chain complexity, major social and environmental challenges affecting whole populations and a rebalancing of economic activity, including a shift to emerging markets and industry sectors. Significantly, these challenges have also been accompanied by new opportunities for the strategic management of firms and organizations to achieve competitive success not only through disruptive new technologies but also through multiple forms of non-technological innovation, such as new business models, systems integration, ‘servitization’ and high performance work and management practices. Increasingly, strategic management is combining the broad application of integrative and design thinking with a deepening competence in data analytics both within enterprises and in external collaborations with research and educational institutions, including through ‘living labs’. This conference will explore new approaches to strategic management, technological change and innovation, skills development and work organization in reshaping as well as adapting to global markets and supply chains. In particular, it will provide a multidisciplinary context to encompass the role of design thinking and data analytics in repositioning the competitive advantage of firms beyond the ‘low road’ of short-term cost efficiencies to a more strategic, knowledge-based ‘high road’, with an emphasis on building longer term innovation capability and performance.

This will be a one day workshop with a cocktail reception for participants on the evening prior to the workshop (December 1, 2014).

A registration fee of US $105 per participant will be charged to cover expenses. Please note, SMS members will receive a $20 reduction. Online registration will open in early July.

For further details on the conference program and speakers, please click here.

Workshop Schedule

December 1st
18:00 - 20:30
Welcome Cocktails and Buffet Dinner

Hosted by University of Technology, Sydney
Welcome and Introduction (Roy Green)
Welcome Remarks
Venue: Dr Chau Chak Wing (Gehry) Building

December 2nd
8:30 - 9:00
9:00 - 9:15
Opening Address
9:15 - 10:45
Session 1: Innovation: The Role of Design Thinking and Analytics

Chair: Mary-Anne Williams
Christos Pitelis
Steven Callender
Andrew Kerr
Glenn Wightwick

11:00 - 12:30
Session 2: Entrepreneurial and Intrapreneurial Opportunities

Co-Chairs: Marco Berti and Ace Simpson
Jennifer Riel
Mark Leung 

1:30 - 3:00
Session 3: Generating Customer Value and Gaining Competitive Advantage

Chair: Kees Dorst
Roberto Verganti
Maureen Thurston
Goran Roos

3:30 - 5:00
Session 4: Future Leadership and Management Challenges

Chair: Roy Green
Fred Collopy
Dick Boland
Katharine McLennan 

4:30 - 4:45
Symposium Wrap Up and Close

Strategic Management Society